Case study
Turning AI tools inward to evaluate and optimize the product they power
Shift Group's AI-powered platform generated personalized candidate profiles from an 11-question onboarding questionnaire, but most candidates never finished it. Rather than guessing which questions to cut, OBLSK ran six structured experiments in five days to prove which inputs actually drove output quality.
- output accuracy maintained with 60% fewer questions
- 92%
- from first experiment to validated recommendation
- 5 days